FIRETIP™ AUDIENCE ENGINE ONLINE

Know Your Audience.
Control Your Outreach.

Turn contacts, behavioural signals and customer data into intelligent audiences that Firetip can segment, personalise, automate and deliver against.

OPEN AUDIENCE ENGINE EXPLORE THE ENGINE

CONTACTS 48,291

ACTIVE 41,882

SEGMENTS 126

ACTIVE FLOWS 18

SC01 ONLINE

AUDIENCE CONTROL LAYER

Audience Command.

LIVE DATA

All Contacts 48,291

Engaged 18,421

High Intent 7,842

Recently Active 2,184

Inactive 6,409

UK Customers

Enterprise

Trial Users

High Value

ALL CONTACTS 48,291

8.4% THIS MONTH

ACTIVE 41,882 86.7%

ENGAGED 18,421 38.1%

HIGH INTENT 7,842 16.2%

SEGMENT BUILDER

Build an audience from conditions.

INTELLIGENT

WHERE

Engagement

IS GREATER THAN

50%

AND

Last Open

WITHIN

30 DAYS

AND

Country

MATCHING CONTACTS 7,842

DYNAMIC SEGMENTATION

Don't Send To Lists.
Send To Conditions.

Firetip turns audience data into live delivery logic. Build audiences from profile data, engagement, activity, account state and behavioural signals.

01 / PROFILE

Who They Are.

Build audiences using customer profiles, account information and custom fields.

Name Company Country Account Status

02 / BEHAVIOUR

What They Do.

Understand engagement and use behavioural signals to create dynamic audiences.

Opened Clicked Purchased Visited Converted

03 / ACTIVITY

What They Do Next.

Build audiences from live activity and continuously changing customer signals.

Last Open Last Click Last Campaign Purchase

FAIGEN AUDIENCE INTELLIGENCE

Your Audience
Has Intelligence.

Firetip can turn audience signals into actionable intelligence, helping you identify engagement, intent and changing customer behaviour.

Identify high-intent audiences

Surface engagement patterns

Build smarter campaign segments

FAIGEN

ANALYSIS ENGINE

ANALYSING AUDIENCE...

CONTACTS 48,291

ENGAGED 18,421

HIGH INTENT 7,842

RECENTLY ACTIVE 2,184

RECOMMENDED SEGMENT HIGH VALUE
ENGAGED USERS

UNIFIED DELIVERY

One Audience.
Every Channel.

The same audience intelligence can drive email, SMS, WhatsApp, OTP and automated workflows.

AUDIENCE 48,291 CONTACTS

SEGMENT 7,842 MATCHED

PERSONALISE DATA RESOLVED

DELIVER SC01 ENGINE

EMAIL READY

SMS READY

WHATSAPP READY

OTP READY

AUTOMATION ACTIVE

AUDIENCE → TEMPLATE

Every Contact.
Their Own Message.

Audience data doesn't just decide who receives your campaign. Firetip resolves that data directly inside the message at dispatch time.

template.html SC01 / PROCESSING

<h2>
    Hello, [username]
</h2>

<p>
    Your account is [status].
</p>

<p>
    Last activity:
    [date]
</p>

resolved.html PERSONALISED

Hello, John

Your account is ACTIVE.

Last activity: 04 September 2026

AUDIENCE CAPABILITY STACK

Everything You Need
To Understand Your Audience.

Contacts

Centralise and manage your audience data.

Segments

Build dynamic audiences using conditions.

Faigen

Apply intelligence to audience behaviour.

Personalisation

Resolve recipient data at dispatch.

Automation

Trigger workflows from audience events.

Telemetry

Turn engagement into actionable signals.

FIRETIP™ AUDIENCE ENGINE READY

Your Audience.
Your Intelligence.
Your Infrastructure.

Build the audience. Define the conditions. Personalise the message. Fire the campaign.

AUDIENCE INTELLIGENCE CAMPAIGN FIRETIP SC01

ENTER AUDIENCE ENGINE

Know Your Audience. Control Your Outreach.